Commitment Factors

Ok next up is the commitment factor for membership sites. When I began my first one, of course I had no intention of closing it down, or even closing it to revamp it, but due to the scripts that were up there and the huge amount of resources it took up I had to do exactly that.

So the first lesson is plan ahead a little better than I did, especially if you’re looking at any script with accounts per member where things can get out of hand very quickly if you’re not careful, so plan for these resources.

Once I re-opened, I put the price up and limited the numbers for this very reason, and to this day many remain on the waiting list. Just something to put down to experience. One word of warning, in this case, unlike the single sale site that you can just pull and be done with, a multi script or ongoing membership site will take a long time to take down or revamp.

 

The reason is quite simply the customers. There’s no way that you can keep your good name and pull down a membership site in a few days just because it’s eating up more resources or doing something unexpected that’s very hard to solve. It can take months to move customers along, as they slowly pull their resources from the site and all their information and find alternative services.

It’s not something I like to talk about, because it was big mistake on my part in my early days, and no one likes making mistakes, especially when it affects customers in this way.

If you’re unsure whether or not a membership site will go well, it’s best to stick with single sale due to a membership site being an ongoing commitment to customers that can prove costly and even hurt your reputation if handled incorrectly through normal operation, and even worse, when something unforeseen pops up, like my unsolvable without drastic measures resource problem.

 

 Next up is another little tip for membership sites, something that may seem obvious and has been drilled into us all for a long time through the sale of autoresponder sites and the like and that’s to automate.

Next

Automation Contemplation